Summer Readings – Our Favorite Blog Posts from this Year

[vc_row][vc_column width=”1/1″][vc_column_text]As you’re about to welcome the summer and some well-deserved time off, we send you off with a little vacation-gift: our favorite blog posts from this year. Isn’t that the perfect read for the hammock or the beach?[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/1″][vc_column_text]

4 Reasons Not to Buy an Email List

[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][vc_column_text]It does sound nice to have thousands of contacts just within a day, where all you have to do is buy your email list. Just some piece of advice before you do: don’t. No matter how tempting it sounds to have a large email list just with the swipe of a credit card, it’s bound to get you into an email marketing nightmare. Still not convinced? This post gives you 4 reasons to stay away from those bought email lists.
Read Post Here[/vc_column_text][/vc_column][vc_column width=”1/2″][image_with_animation image_url=”10427″ animation=”Fade In” img_link_target=”_blank” img_link=”http://www.emarketeer.com/blog/4-reasons-not-to-buy-an-email-list/?utm_source=blog&utm_medium=post&utm_campaign=blog”][/vc_column][/vc_row][vc_row][vc_column width=”1/1″][vc_column_text]

ROMI – The True Value of Marketing

[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][vc_column_text]We need to measure our performance to make sure we’re making progress. A common KPI is Return on Investment (ROI), however, it’s not the ideal measurement for your marketing activities. Instead, to get a better overlook over your marketing success, we want to use ROMI (Return on Marketing Investment). In this post you learn why, and how to calculate it.
Read Post Here[/vc_column_text][/vc_column][vc_column width=”1/2″][image_with_animation image_url=”10914″ animation=”Fade In” img_link_target=”_blank” img_link=”http://www.emarketeer.com/blog/measure-marketing-performance-with-romi/?utm_source=blog&utm_medium=post&utm_campaign=blog”][/vc_column][/vc_row][vc_row][vc_column width=”1/1″][divider line_type=”No Line” custom_height=”30″][/vc_column][/vc_row][vc_row type=”in_container” bg_position=”left top” bg_repeat=”no-repeat” scene_position=”center” text_color=”dark” text_align=”left” bottom_padding=”0″][vc_column width=”1/1″][vc_column_text]

8 Common Email Marketing Mistakes

[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][divider line_type=”No Line” custom_height=”20″][vc_column_text]So imagine; you send an email to people that have never heard from you before, you forget to add a call-to-action and to top it all off, the links in the email are broken. Can you say email marketing failure? We get it, mistakes happen, but luckily there are ways you can avoid them. This list gives you 8 common email marketing mistakes, and of course, what you can do to avert from email disaster.
Read Post Here[/vc_column_text][/vc_column][vc_column width=”1/2″][image_with_animation image_url=”10120″ animation=”Fade In” img_link_target=”_blank” img_link=”http://www.emarketeer.com/blog/8-common-email-marketing-mistakes/?utm_source=blog&utm_medium=post&utm_campaign=blog”][/vc_column][/vc_row][vc_row][vc_column width=”1/1″][divider line_type=”No Line” custom_height=”30″][/vc_column][/vc_row][vc_row][vc_column width=”1/1″][vc_column_text]

Email Warm Up – The Secret Behind Improved Email Deliverability

[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][vc_column_text]Grey – and blacklists are an email marketer’s worst nightmare, since they hinder you from entering the inboxes. So what can we do to help the email out on its way, and stay away from those lists? The key: gradually increase the number of sent emails – also known as email warm up. This post tells you exactly how to go about it in order to increase your chances of reaching your subscribers.
Read Post Here[/vc_column_text][/vc_column][vc_column width=”1/2″][image_with_animation image_url=”10898″ animation=”Fade In” img_link_target=”_blank” img_link=”http://www.emarketeer.com/blog/improve-email-deliverability/?utm_source=blog&utm_medium=post&utm_campaign=blog”][/vc_column][/vc_row][vc_row][vc_column width=”1/1″][divider line_type=”No Line” custom_height=”30″][/vc_column][/vc_row][vc_row][vc_column width=”1/1″][vc_column_text]

Is Your Email a Spam-Trigger?

[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][divider line_type=”No Line” custom_height=”20″][vc_column_text]No matter how innocent your email is, it could still trigger spam filters. Annoying, I know. Other than removing “spammy” content like specific words and phrases from your email, there’s another way to help it on its way. In this post, you get an overview of email authentication services that could vouch for your email and increase its chances of reaching the inbox.
Read Post Here[/vc_column_text][/vc_column][vc_column width=”1/2″][image_with_animation image_url=”10439″ animation=”Fade In” img_link_target=”_blank” img_link=”http://www.emarketeer.com/blog/overview-dkim-spf-dmarc/?utm_source=blog&utm_medium=post&utm_campaign=blog”][/vc_column][/vc_row][vc_row][vc_column width=”1/1″][vc_column_text]What topics would you like to see on the eMarketeer blog?[/vc_column_text][/vc_column][/vc_row]

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